Posts Tagged Tom Claburn
Friday Tech Roundup
Here’s your Friday roundup of (hopefully!) interesting tech news. Have I missed one you’d include? Drop a comment and let me know.
Stephanie Condon of CNET on a new DHS study that finds that private sector companies that operate key part of the nation’s infrastructure need to do more to protect against cyber attacks:
http://news.cnet.com/8301-13578_3-10066318-38.html?tag=nl.e703
Daniel Lyons in Newsweek about how the slowing economy is dragging some Silicon Valley companies with stronger traffic than business plans down to earth:
http://www.newsweek.com/id/163443
Alistar Croll of GigaOm on how carriers can use their DNS to block objectionable content on the Internet. Which is good, but may be a slippery slope as well.
http://gigaom.com/2008/10/15/forget-net-neutrality-isps-to-serve-up-address-not-found/
Dan Farber of CNET on Yahoo’s progress towards making all of its services one big social networking platform. Could be life in the old girl after all.
http://news.cnet.com/8301-17939_109-10067445-2.html
Tom Claburn of InformationWeek reports on security researchers documenting vulnerabilities in Google Apps that could lead to login credentials being stolen.
Mary Mosquera of Federal Computer Week reports that OPM has pulled the plug on a $290 million, 10 year contract called RetireEZ. Apparently, retiring from federal service is still hard.
http://www.fcw.com/online/news/154105-1.html?CMP=OTC-RSS
Olga Kharif of BusinessWeek tells us that Kevin Martin, Chairman of the FCC is now supporting so-called “white space” to be used for free. Yes on white space, broadband as a right for every American — it’s amazing all the realizations this guy is having on his way out the door.
Add comment October 17, 2008
Google — As Dominant as Advertised?
Google didn’t have a particularly good week, despite Neilsen Online reporting on Wednesday that Google continues to widen its lead in US search share over Yahoo and Microsoft. Google now handles almost 59% of all searches here, and almost 63% globally, although that number is down slightly: http://www.reuters.com/article/companyNews/idUSN1931199720080319
More important from a revenue standpoint, the growth in paid clicks has stopped. (Marc Hausman, aka Strategic Guy looks at what this means for organic SEO and PR in a good post here)
http://money.cnn.com/2008/03/27/technology/goog_clicks/index.htm?section=money_technology
Less reported in the general business press but IMO very related is a new feature from Google that presents a search box as part of the user’s search engine response page (SERP). The box potentially keeps them from leaving Google and going to a destination site. This could result in the user never leaving Google’s internet property, and therefore Google would not have to share any resulting advertising revenue. Google says it improves the searcher’s user experience. Sue Feldman of IDC, a noted search analyst, calls it potentially “hijacking affiliate revenue” in a new report. Here’s Tom Claburn’s InfoWeek piece:
Google has a lot of good will in the online community, especially when you consider how much influence the company wields in online advertising. Much of that good will stems from the wildly successful AdSense program, which allows online publishers of all sizes to quickly and easily add contextual advertising to their sites. This creates a revenue stream that simply did not exist previously. If Google is perceived as cutting out the affiliate publishers, that good will could vanish quickly.
There may be many strategy changes to come as Google grapples with the challenge of being a public company and maintaining its stratospheric stock price (down over 30% so far this year). But its founders have fundamentally changed course before. Back when they were grad students, Larry Page and Sergey Brin wrote that advertising supported search engines would always be biased towards advertisers and not serve users well. Saul Hansell of the NY Times uncovered that nugget back in late 2005:
1 comment March 29, 2008
